A Conversion Copywriter and Marketing Strategist.
You're juuust
a few words away
from making a sale.
Let me write them
for you.
The average person sees over 5,000 ads a day.
How do you make sure your message connects?
Here's the thing about marketing...
It doesn't matter:
❌ how great your solution is
❌ how much money you've spent on trendy visuals
❌ how well-imagined your strategy is
If you don't have the right WORDS in your messaging to connect and convince people why they should throw their money at you...
They'll just... keep... scrolling.
That's where copywriting comes in.
Most people don't know what sets a copywriter apart from any other English-speaking person who can string together a few words... so, what is it?
(Surprisingly, the answer has nothing to do with writing!)
It's about being a good researcher.
DID YOU KNOW?
Research makes up 50% of the work a copywriter does.
Before any actual writing happens, a copywriter has to secure a rock-solid understanding of:
-
WHAT they're writing about (what's the product + how is it unique?)
-
WHO they're writing for (what's your business about?)
-
WHAT the competition is like (how does their solution compare?)
-
WHO is the audience they're writing to (what do they want + need?)
Good intel is the foundation a copywriter needs in order to craft the message that will both capture your audience's attention and persuade them to buy your solution.
So, the person writing your copy must also be a good researcher.